Nokia is the fifth top smartphone brand in the US market - IDC report

The Nokia brand has retained a strong presence in the United States and is the fifth top smartphone brand in the US market. This much was revealed in the latest IDC report which also showed that the Nokia C100 is the 15th most sold smartphone this year. The report shows that the Nokia C200 also had a successful run in 2022.

The IDC slide indicated a surge in Nokia smartphone shipments in Q2 2022 compared to Q1 and year-on-year. The United States market holds a huge promise for Nokia and it expects to sustain a strong run in Q3 2022.

The analyst IDC did not provide the numbers behind the report, but it aligned with the previous IDC and Strategy Analytics’ Q1 reports. Nokia is a leading player globally in the feature phone market. Nokia Mobile is fast expanding its market share to include smartphones and is enjoying a positive spin in the US. As per a previous report, Nokia Mobile’s growth profile in Europe was less impressive at 31% compared to North America at 87%.

📢 Congratulations to @HMDGlobal. @Nokia became the🏆 #5 Smartphone Brand in the USA 🇺🇸 🔝

➡️This has always been a challenging market for Nokia

➡️The new Nokia C100 and Nokia C200 (@Google Android 12) are very successful launches

➡️The C100 became the #15 most sold in 2Q22 pic.twitter.com/bYvpPrzBTq

— Francisco Jeronimo (He/Him) (@fjeronimo) September 1, 2022

The IDC report on Nokia’s performance in the US is a reflection of the brand’s focus and translates to strong financials for the company overall. Since 2021, Nokia has enjoyed some very strong showings both in Europe and North America. The United Kingdom is also another market where Nokia has continued to have a solid showing